Business Day Spotlight

26 Feb Unwrapping off Mars’ e-commerce strategy for SA

46 MIN
Download (21.8 MB)
The use of e-commerce in food and pet care is the focus of this edition of the Business Day Spotlight. Our host Mudiwa Gavaza is joined by Tineiwo Muzenda, e-commerce national key account manager at Mars Multisales Southern Africa. Topic of discussion include: Mars’ strategy around e-commerce in SA, how does this compare to other parts of the world; the partner ecosystem and which products have done well locally; and data around consumers buying behaviours. Business Day Spotlight is a TimesLIVE Production. Producer is Demi Buzo.
ENGLISH  SOUTH AFRICA