Business Day Spotlight

Digital advertising through content sharing is the focus in this edition of the Business Day Spotlight. Our host Mudiwa Gavaza is joined by Chanel Hardman, country director for SA at the SHAREit. Topics of discussion include: SHAREit’s business model; the growth of the platform for sharing content; using its large user base for advertising; the use of online and digital marketing in SA; and the company’s outlook for the sector.